by keply | Sep 26, 2017 | Digital Advertising, Digital Marketing, Google Updates
Taking a Bite of the Apple 26 September, 2017 Google is reacting to Safari’s new ITP with an update to Google AdWords tracking. They’ve created a new cookie to get around Apple’s rules, Apple stating, “We recommend server-sided storage for attribution of...
by keply | Sep 26, 2017 | Digital Advertising, Digital Marketing
Safari’s Cookies go Stale after 24 Hours 26 September, 2017 Advertisers are being cautious with Apple’s new unveil of their Intelligent Tracking Prevention, or ITP, earlier in September. This ITP uses machine learning algorithms to identify...
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