Social Media Guide: Utilizing Hashtags

Social Media Guide:Utilizing Hashtags 19 July, 2020 We used to pick up a newspaper and magazine or flip on the TV to get our news or update ourselves on the latest information. We relied heavily on our neighbors, classmates, and coworkers to build our communities. But...

What are Google Match Types? Part 2

What are Google Match Types? Part 2 22 June, 2020 Phrase match and exact match types are the narrowest of the 4 Google search ad keyword match types. Before proceeding, we recommend reading our last post about broad match and broad match modifier match types, the...

What are Google Match Types? Part 1

What are Google Match Types? Part 1 04 June, 2020 Using the right match types for Google search ad keywords is almost as important as the keywords themselves. Match types are modifications made to keywords that instruct Google Ads how to strictly or loosely to...