BadCat Blog

Digital Marketing, Discussed

Meet Cassidy!

Meet Cassidy 18 June, 2019 Cassidy is one of our copywriters on staff at BadCat Digital. She’s been with us nearly a year, and specializes in content creation and acting sassy. She’s usually upstairs hiding behind her keyboard and jamming out to her latest favorite...

Using Facebook Groups

Using Facebook Groups 08 June, 2019 With all the recent Facebook changes and the focus on Facebook groups, it’s time to take advantage. Why should you use Facebook groups? How can they help grow your business? How do you even use them? Starting and maintaining a...

The Importance of Business Reviews

The Importance of Business Reviews 19 May, 2019Are you taking business reviews for granted? Despite how important they are, many businesses don’t utilize them. In just 2014, Search Engine Land reported that 88% of consumers trust online reviews as much as personal...

Marketing Checklists for Small Business Startups

Marketing Checklists for Small Business Startups 04 May, 2019 So you’ve decided it’s time to start your own small business. Where do you begin? You probably already have a concept, logistics, and a budget in mind, but have you allotted yourself the money for marketing...

The Importance of a Yearly Marketing Plan

The Importance of a Yearly Marketing Plan24April, 2019Are you one of those businesses that comes up with a huge event or genius marketing campaign that will take your business to the top, but then wants the idea carried out like, yesterday? (Yes, we’re looking at you...

Top Mistakes Businesses Make on Social Media

Top Mistakes Businesses Make on Social Media03 April, 2019You know the basics: don’t send a photo through social media apps that you’d be embarrassed if your grandma saw, don’t like your ex-boyfriend’s new girlfriend’s photo, and always post selfies with the best...

Giving as a Marketing Tool

Giving as a Marketing Tool18March, 2019It’s no secret; people like free stuff. If you’re a small business or a start-up, it can be a successful marketing tool. Sometimes, more traditional methods may be difficult for your small business. Consider some of these ways to...

Meet Danika! The newest member of the BadCat Team!

Meet Danika! 05 March, 2019 Danika Hunt is the latest edition to the BadCat Digital team, and we are so lucky to have her! In addition to keeping us up-to-date on the latest comics and all things gaming, she is an incredible digital marketing associate. If you’ve come...

The Importance of Video Marketing

Video Marketing 19 February, 2019You know how important digital marketing is through SEO and a strong social media presence, but have you thought about video marketing? Whether creating a video testimonial or a fun explainer video, a video goes a seriously long way....

Why You Need to Rethink your Marketing Strategies

Rethink your Strategy 04 February, 2019 Have your clicks and engagement on your Facebook ads been lackluster as of late? Is no one liking your Instagram posts? It might be time to rethink your marketing strategy.  Have your clicks and engagement on your Facebook ads...

The History of BadCat Digital

The History of BadCat Digital 19 January, 2019 Have you ever wondered how BadCat got started? Or how it got its name? Wonder no more because the truth all comes out today! We sat down with the original BadCat, Michelle Henderson, to discuss how she got started and...

What is a Blog and How Does it Work You?

What is a Blog and How Does it Work You? 06 January, 2019 *Insert joke about bloggers here.*   Personal and freelance bloggers are everywhere it seems. Throw out the term “blogosphere” or “blogroll” or something similar in a public space, and chances are more...

Trista Gareri | Newest member to the BadCat Team

Meet Trista Gareri14 November, 2018 Trista, our fabulous copywriter and ad manager, joined BadCat in March. She’s blossomed in the position and continues to grow every day! She is a graduate of St. Cloud State University and grew up in St. Cloud. Let’s learn a little...

Certifications for Digital Marketers

  28   October, 2018 Every once in awhile, people ask about qualifications for digital marketing. Unfortunately, marketing degree programs at 2- and 4-year higher education institutions are woefully behind the times when it comes to teaching digital...

What Makes You Great?

  19   September, 2018 Every successful marketing campaign has exactly one thing in common: the company putting it out takes a stand. It might be as simple as a declarative statement, like, "Our cereal tastes better than theirs." Or it could be more advanced...

Google AdWords is Rebranding

10 July, 2018 Think you can’t be in two places at once? With Google AdWords, excuse me, Google Ads, your company can show up wherever your customers search. The new, improved, and shortened version of Google AdWords is called Google Ads. This new brand launch will...

Paving the Way for Consumer’s Privacy

Protecting Personal Data 29 June, 2018 On June 28, 2018 California passed one of the toughest data security laws in this country. This is the first initiative made of this degree in the United States to protect consumer’s online personal data. The California Consumer...

What Google Sees

Google doesn't see websites as we, the humans, see them. Robots such as Google sees them much differently, which is important if you're trying to have your website rank higher in Google's search engine. In this video, we go over the many different parts of...